The Korean Business Research Institute has announced the latest brand reputation rankings for drama actors, and the results are in!
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How the Rankings Were Determined
These rankings are based on a detailed analysis of media coverage, online engagement, public interaction, and community discussions. The study focused on 50 actors who starred in dramas airing between February 13 and March 13, 2025.
Top Drama Actors for March 2025
🏆 1st Place: Cha Joo Young
Cha Joo Young, the leading star of The Queen Who Crowns, secured the top spot with an impressive brand reputation index of 4,391,932. Her most-searched keywords included “The Queen Who Crowns,” “Kkukku” (her fandom’s name), and “exposure.” Her positivity rating was also sky-high, scoring 88.56% positive reactions.
🥈 2nd Place: Choo Young Woo
Coming in at second place is Choo Young Woo, the star of The Trauma Code: Heroes on Call, with a brand reputation index of 4,309,839. His growing popularity has made a huge impact in recent weeks.
🥉 3rd Place: Seo Kang Jun
Seo Kang Jun, currently starring in the action-comedy drama Undercover High School, claimed the third spot with a brand reputation index of 4,114,633.
⭐ Other Notable Rankings
4️⃣ Ju Ji Hoon (The Trauma Code: Heroes on Call, cameo in The Witch) – 3,872,866
5️⃣ Park Bo Young (Melo Movie) – 3,462,180
Full Top 30 Drama Actors – March 2025
1️⃣ Cha Joo Young
2️⃣ Choo Young Woo
3️⃣ Seo Kang Jun
4️⃣ Ju Ji Hoon
5️⃣ Park Bo Young
6️⃣ Hong Hwa Yeon
7️⃣ Park Hyung Sik
8️⃣ Choi Woo Shik
9️⃣ Mun Ka Young
🔟 Jin Ki Joo
1️⃣1️⃣ Choi Hyun Wook
1️⃣2️⃣ Lee Min Ho
1️⃣3️⃣ Hyeri
1️⃣4️⃣ Lee Se Young
1️⃣5️⃣ Gong Hyo Jin
1️⃣6️⃣ Han Ji Eun
1️⃣7️⃣ Kang Tae Oh
1️⃣8️⃣ Lee Sun Bin
1️⃣9️⃣ Kim Shin Rok
2️⃣0️⃣ Ha Young
2️⃣1️⃣ Uhm Ji Won
2️⃣2️⃣ Go Hyun Jung
2️⃣3️⃣ Lee Jun Young
2️⃣4️⃣ Lee Hyun Wook
2️⃣5️⃣ Na In Woo
2️⃣6️⃣ Chung Su Bin
2️⃣7️⃣ Jeon So Nee
2️⃣8️⃣ Yoon Sang Hyun
2️⃣9️⃣ Kang Hye Won
3️⃣0️⃣ Park Bo Gum
This month’s rankings reflect the rising popularity of many actors, especially those in new hit dramas. Who are you most excited to see on this list? Let us know!